Our passion is inspiring you to unleash your inner Exhibitionist, in order to generate more profitable leads from trade shows and keep feeding a sustainable sales pipeline for your business.
Episodes
Tuesday Dec 22, 2020
Tuesday Dec 22, 2020
Christmas Special
In this week’s shortened edition we’ve asked some of our fabulous previous guests to share their Christmas wishes for the industry – including Montgomery Events MD Lori Hoinkes, and Laura Capell-Abra of Stress Matters plus a few other familiar names, hear what they’re hoping for in 2021 for the exhibition industry. And of course we’re also wishing you all a very healthy, happy and safe Christmas and New Year!
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Wednesday Dec 16, 2020
Wednesday Dec 16, 2020
John Knight &
John Kenyon
Think you can’t get serendipitous moments at Virtual Events – we’re not convinced either! But on this week’s Podcast we’re sharing what American Film Makers created last month to try to replicate those magic moments from live events. And we’re talking to two John’s who got creative in the summer when their exhibition work was on hold, to come up with a possible 30 minute decontamination and sanitising solution to help keep us all safer on the show floor!
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Dec 08, 2020
Tuesday Dec 08, 2020
Zoe Lacey-Cooper
Diversified Communications
As the One Industry One Voice #wemakeexperiences campaign kicks off this week we’re looking into what it’s all about before speaking with Zoe Lacey-Cooper about why blue jackets are crucial uniform for exhibitions & moving an event online during a global pandemic. Plus we’re inviting you to contribute to our Christmas Wishes episode… listen to the end on how to get involved!
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Dec 01, 2020
Tuesday Dec 01, 2020
Andrew Evans
Thorough Events
In this week’s Podcast we’re talking to Andrew Evans who defied the odds and through his own self-confessed bloody mindedness successfully delivered an outdoor event this summer - hear about how he overcame the challenges and what it taught him about what event planning might look like in the future. And would you trust the event industry to manage the national roll out of the Covid-19 vaccination programme – not as crazy an idea as you might think! Enjoy the show!
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Nov 24, 2020
Tuesday Nov 24, 2020
Nickie West
MD Montgomery Design and Build
In this week’s edition we’re chatting to Nickie West of Montgomery, about getting FIT for 2021 and Nichola’s sharing the fantastic work from the AEO, AEV & ESSA that culminated in a successful pilot exhibition at The London Design Centre in September - maybe those show doors are just starting to creek open!
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
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Tuesday Nov 17, 2020
Tuesday Nov 17, 2020
Episode 39 with Simon Parker
In this relaunch episode it is fantastic to be back on air as we talk about how we've been filling those lockdown hours, take a quick look at the latest Explori / UFI research and talk about what's in the future for Exhibitions with AEO Chair Simon Parker.
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Apr 14, 2020
Tuesday Apr 14, 2020
Whilst everything might feel unusual and strange at the moment, one consistent theme is that we're all feeling a bit more stressed - whether it's personal health, caring for vulnerable family or worrying about your job / business, anxiety levels are high. So grab a brew and let Laura talk you through how to help yourself, and others through these challenging times.
Stress Matters is a work place well-being organisation and Laura's background is from within the Events and Marketing arena.
If you would like to text, WhatsApp or call the Stress Matters' help line the number is: 07481362111
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Apr 07, 2020
Tuesday Apr 07, 2020
Are you as confused as we were about how to make virtual events engaging and personal? Thinking there must be more to it than just another Zoom webinar? We’ve brought back event tech guru Adam Parry to chat about all things virtual events and share some brilliant advice about how to start adding value for your audience – grab a cuppa/beer and settle in for a great listen!
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Mar 31, 2020
Tuesday Mar 31, 2020
Do you keep hearing the advice to 'Keep Talking' to your customers during the current crisis? But what does that mean, what should you say and where should you say it? We've asked our most listened to guest of 2019 back to help us all understand how we can keep connected in these difficult times!
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Mar 10, 2020
Tuesday Mar 10, 2020
As Covid-19 makes an impact on the Event Industry we're sharing some reflections from speaking to people across the industry over the last week and Lou Kiwanuka from EventShaper and Vise Chair of ESSA gives advice on the things to consider when assessing the risks!
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Feb 25, 2020
Tuesday Feb 25, 2020
Think you've got something to say that would help exhibitors get a better return on their investment? Then we'd love you to participate in our new global research project Exhibitions 20:25, in association with The UK Centre for Event Management. Find out how in the latest episode of The Exhibitionist Podcast, and we're catching up with fellow Exhibition Consultant and Mentor Lee Ali about how to define and identify your target audience.
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Feb 11, 2020
Tuesday Feb 11, 2020
How many images do you think get shared on social media from an average trade show?? 1,000? 500? Nope, it's 21! I was astounded at the missed opportunity so on this week's episode we're talking how to max your photo library from an event, and talking to Omar Jimenez from Steelhead Productions who we find we have a lot in common with!
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Jan 14, 2020
Tuesday Jan 14, 2020
Welcome to 2020
We're easing into the year gently with a shorter episode, giving you some food for thought to kick-start your 2020 Exhibition Plans. If you're interested in adult pushchairs, Dubai 2020 and why I'm annoyed by the registration tricks of some organisers this is the episode for you!
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Dec 17, 2019
Tuesday Dec 17, 2019
Well what a year it’s been for The Exhibitionist Podcast and we’ve had some fantastic guests on the show. For this episode we’re looking back over the year with some of the best bits giving advice about stand design, pre-show marketing, consistency and hot tubs… stay tuned right to the end for that bit! Thanks to all our brilliant listeners and guests and we wish you all a very Merry Christmas! We’ll be back with more in 2020 but until then, Happy Exhibitioning!
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Dec 03, 2019
Tuesday Dec 03, 2019
When 2 + 2= 4! We're talking Matchmaking on today's show with a quick overview of UFI's latest whitepaper on the subject and chatting to Matthew Funge about the You Stand Builder platform that brings together exhibitors and stand builders for new projects.
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Monday Nov 18, 2019
Monday Nov 18, 2019
With everything from facial recognition, to augmented reality and audience participation, this week we're chatting to 10 Event Tech Live exhibitors about how their products are helping deliver more effective live events and what they're really excited about for the future!
If you have gained some insight and knowledge from this podcast please share it with your connections and don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Monday Nov 04, 2019
Monday Nov 04, 2019
As we gear up for Event Tech Live later this week we're talking all things event tech with Show Director Adam Parry as well as pondering what makes a great event consultant after filming for the Department for International Trade recently.
Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Thank you for listening!
Tuesday Oct 22, 2019
Tuesday Oct 22, 2019
Today we're broaching the 'B' word and facing up to life outside the EU for exhibitions - we don't have all the answers but we've picked up some advice from around the web! And we're chatting to Montgomery's Soraya Gadelrab & Jamie Connolly about how event teams come together to help exhibitors achieve their objectives...oh, and why carpets need banishing from exhibition halls!
Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Oct 08, 2019
Tuesday Oct 08, 2019
So if you are what you eat but you're not allowed to eat on your stand.... how do you fuel up to max your performance at a trade show? This week we're talking to Dietitian Emily Foster about why doing nothing might be your best plan! And we're also reviewing a great feature in this month's Exhibition News in light of the feedback we've had on the transactional nature of the exhibitions industry! Happy Listening!
Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Sep 24, 2019
Tuesday Sep 24, 2019
Is the Exhibitions industry too transactional? A couple of conversations over the last couple of weeks got us wondering whether there's a need for exhibitor and organisers to work more collaboratively? Is it just a case of selling space or... we want your thoughts on whether there's even a problem!
And we're speaking to Neil Felton of FESPA about organising events as a trade organisation and his work with the AEO.
Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Happy Exhibitioning!
Tuesday Sep 10, 2019
Tuesday Sep 10, 2019
This week we're talking numbers and why we're so obsessed as an industry with one that never tells the whole story.... visitor numbers that is! Plus we're picking Andy Hickinbotham's brains about everything he's learned that exhibitors need to know in his various roles with industry stalwart GES!
Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Thank you for listening!
Monday Aug 26, 2019
Monday Aug 26, 2019
𝔻𝕒𝕟𝕚𝕖𝕝 ℙ𝕣𝕚𝕖𝕤𝕥𝕝𝕪 𝕤𝕙𝕒𝕣𝕖𝕤 𝕙𝕚𝕤 𝕥𝕙𝕠𝕦𝕘𝕙𝕥𝕤...
So what exactly is exhibitor training and why does it matter anyway? Find out in this week's episode along with hearing from multi-bestselling author and successful entrepreneur Daniel Priestly on how exhibitions can help build your profile as a Key Person of Influence... and much more! We suggest you grab a notebook for this listen!
Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Thank you for listening!
Monday Aug 12, 2019
Monday Aug 12, 2019
In this week's episode we're reflecting on what we learnt from our visit to The Game of Thrones Exhibition and what it means for exhibitors (more detail over on the blog (https://inspiringexhibitors.com/2019/08/07/geeked-out-on-game-of-thrones-what-we-learnt-about-trade-shows-from-westeros/).
We're also chatting to leading industry stakeholder Andrew Reed, of William Reed about procuring live animals and his desire to take over the running of the Oscars - you heard it here first! Enjoy the show! 
Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Thank you for listening!
Tuesday Jul 30, 2019
Tuesday Jul 30, 2019
You might wonder what writing a business book and planning for an exhibition have in common... but in short, it's LOTS! Hear from award winning publisher Alison Jones on how she changed her approach to Book Fairs after The Exhibitionist and what exhibitors can learn from the book planning process. Plus, we take a look inside UFI/Explori's latest Global Visitor Insights Survey.
Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Thank you for listening!
Monday Jul 15, 2019
Monday Jul 15, 2019
As the exhibition season starts to wind down in place of long lazy days on the beach or in the garden, we reflect on what we've learnt so far this year, who we think has made an impact and our top tips to get the best out of your exhibitions for the remainder of 2019! Happy Exhibitioning!
Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Thank you for listening!
Tuesday Jul 02, 2019
Tuesday Jul 02, 2019
Even on holiday we're little exhibitions geeks... hear how our two 'Get-Away-From-It All' books still brought us back to what it means for better exhibitions! And we're talking to Kate Simpson, Marketing Director from award winning venue Business Design Centre about all things sustainability and CSR!
Thank you for listening!
Don't forget to subscribe to future Episodes so as not to miss out on more insightful hints & tips and if you do find our podcasts useful please like, comment and share. Also remember to check out our website for Blogs, Newsletters and other snippets of useful information.
Monday Jun 17, 2019
Monday Jun 17, 2019
In our latest episode we hear from Exhibition News Best Newcomer Award winner Marlon Doyley, of CloserStill Media on what he thinks the judges meant when they said he 'just got it'.
We explore Marlon's story to hear how he got into the industry, how he has been encouraged to develop so far while working on The London Vet Show and how event organisers can further help to recruit and nurture bright new talent into the events industry. For the full list of this year's EN Award Winners go to: EN Award Winners 2019
We also look at a question that cropped up at a recent workshop we delivered for the Dept. for International Trade in the East of England region - "If you had limited resources how, when and why would you choose between technical staff and those who are just great at exhibitions... or would you?".
Thank you for listening!
Don't forget to subscribe to future Episodes so as not to miss out on more insightful hints & tips and if you do find our podcasts useful please like, comment and share. Also remember to check out our website for Blogs, Newsletters and other snippets of useful information.
Tuesday Jun 04, 2019
Tuesday Jun 04, 2019
What do you get if you put 5 Exhibitionists in a room with a microphone, after a long opening day of a show and some fairly aggressive pen wars?
Listen to the latest episode to hear a panel of FIT Show 2019 exhibitors, consisting of Amy Jansen from Central RPL, Charlotte Mercer from Edgetech UK, Becky Taylor and Steve Hudson from Alutech Systems and Mark Enderby from Maco UK reflect on what's gone well and what they're still hoping will happen now the visitors are flooding in.
We also touch on the #the2cvchallenge, giraffes and Mark Enderby's attempt to hijack the show with #maconnect !
Also in this episode, are you responsible for both B2C and B2B shows... having just completed back to back B2B and B2C shows here's the big things they have in common!
Thank you for listening!
Don't forget to subscribe to future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Sunday May 19, 2019
Sunday May 19, 2019
Wow ... well in a week where we hit Number 1 Bestseller status on Amazon in both the Business Life and Marketing & Sales categories and it all kicked off over ''Booth Babes'' at the Business Show we're reflecting on the last 7 days in the world of Trade Shows.
Plus in our main event we're chatting to Josh Rifkin, CEO of Flatworks Displays based in San Diego.
In his years' of exhibiting Josh had grown weary of waiting at the end of US shows for packing cases for breakdown, and frustrated at the rising labour costs incurred while building and dismantling stands (or booths if you're on the other side of the "pond"!) especially in the States. So he's created a simple, effective and eco-friendly stand design that could be the perfect solution for small and medium sized exhibitors across the world.
Thank you for listening!
Don't forget to subscribe to future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.
Monday May 06, 2019
Monday May 06, 2019
Because lead capture is the heartbeat of your exhibition, in episode 15 we asked industry expert Pete Gillett to share his enthusiasm for automated lead capture, management systems and its associated technology. Pete has been a Pioneer in Database Marketing since the late '70s and was part of the team that launched the world's first web-based CRM system for Lucent Technologies in 1997 and then launched the first CRM applications for iPad in 2010.
Pete's other achievements include:
- Innovations across industries mixing business with sport. Founded Personal Public Address Ltd., which set-up Radio Wimbledon, Radio Silverstone and Radio Le Mans, all of which continue today.
- Winner of British Plastic Federation's Award for Design and Innovation.
- Finalist in BBC Tomorrow's World's Prince of Wales Competition for Industrial Design & Production
Thank you for listening, don't forget subscribe to future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms.
Monday Apr 22, 2019
Monday Apr 22, 2019
The home of Gresley FC
In an episode that took hours to record because of the laughing and distractions, hear from Trade Communications veteran Stefan Appleby on aligning live events to the rest of your marketing plan to boost their effectiveness - with some torpedo's, giant batteries, Latin and Gresley FC thrown in for good measure... as you do!
Thank you for listening, don't forget subscribe to future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms.
Saturday Apr 06, 2019
Saturday Apr 06, 2019
Ever wondered about how the little things might make a big difference to your show... like eating and drinking well in the days BEFORE a show? Working with clients this week we learnt about how big a role wellness plays in success. Hear our thoughts on this week's episode of the Podcast along with an interview with Keynote Speaker and CEO of See Endless, Lindsay Anvik who helps Fortune 500 companies all over the work deliver better results.
Lindsay's talking to us about all things ROI, staffing, pre-show marketing and that all important follow up using Exhibition Gold Dust aka emails!
Enjoy the show!
Tuesday Mar 26, 2019
Tuesday Mar 26, 2019
Getting SMART with objectives... it always catches exhibitors out but it's the crucial building block to every other decision you'll make on your trade show journey! Not convinced? Check out our thoughts on why they're important.
And we hear from FIT Show 2019 exhibitor Mark Enderby from MACO UK who shares what his main focus is with 8 weeks to go until the show, what he wishes he'd started earlier... and why HotTubs are one of his over-riding memories from previous live events!
Enjoy the show and don't forget if you don't want to miss out on more hints, tips and advice please subscribe to receive future podcasts!
Monday Mar 11, 2019
Monday Mar 11, 2019
How do you make sure your hottest prospects have your stand on their "Must See" list before the show even opens? In our latest episode experienced emap Publisher Helen Chater gives you the hints, tips and inside secrets to using trade press to amplify your trade show presence before, during and after the big event.
Plus we solve listeners trade show troubles by re-visiting the thorny issue of uniforms and knowing when it's the right time for you to exhibit or not if you're not quite ready.
Don't forget to let us know your trade show pain-points which we'll trouble shoot in the next episode.
Enjoy the show and don't forget to subscribe so as not to miss out on more insights from future episodes.
Thank you for listening!
Sunday Feb 24, 2019
Sunday Feb 24, 2019
Live Events can be a pressure cooker for stress, panic and escalating tempers with so much at stake and so many variables - so how do you keep your cool and keep focused? In this episode we talk to Kate Ashley-Norman who has some advice for managing stress on the run up to and during exhibitions as well as accepting and fighting the inevitable Post Show Blues!
And we are giving you a chance to win a hot-off-the-press copy of 'The Exhibitionist: Inspiring trade show excellence' and some free consultancy time with us!
Please don't forget to subscribe to the podcast so as not to miss future episodes... Happy Listening!
Monday Feb 11, 2019
Monday Feb 11, 2019
As a Project Manager for your organisation's Exhibitions do you ever get asked ''What should we wear'' from everyone in your squad? It's one we're always asked, so we start Episode 9 by sharing some thoughts on how to approach this, especially in the negative context of ICE London 2018.
We then throw over to recent Event Management graduate Evangeline Morrison who's currently working with a global event's organiser in London.
Evangeline shares some of the highs and lows of her experience getting in to the industry and gives us all (exhibitors and organiser) some food for thought on how we can help nurture bright, young talent in the industry and ensure we're all making the most of their potential, value and knowledge.
Enjoy the show, thanks again for listening and please subscribe so as not to miss any future content!
Tuesday Jan 29, 2019
Tuesday Jan 29, 2019
This episode opens with Nichola answering a Trade Show Trouble question around Exhibitors measuring ROI which rolls into the main event...
This week the interviewee is Emma Cartmell from the CHS Group UK. CHS are specialists in the meetings and events industry and provide opportunities for event planners, PAs and EAs to meet with venues, hotels and suppliers.
As well as exploring what CHS has to offer Emma and Nichola also discuss Pre-Show Marketing and return to the theme that opened the show - Exhibitors measuring ROI.
Enjoy the show and don't forget to send in any Trade Show Troubles that you would like answering on future episodes. For more #inspiringexhibitors content and ideas please visit www.inpririgexhibitors.com and don't forget to subscribe so as not to miss the next episode!
Tuesday Jan 15, 2019
Tuesday Jan 15, 2019
Well a happy New Year to all our listeners... is anyone fed up of all of that yet?
So in this episode we have a brief run down on the highs and lows of CES 2019 and what unexpected bit of kit won 'Best in Show'!
Our guest this time around is Gabriela Castro Fontoura from Sunny Sky Solutions. Gaby explains the vast opportunities to be had in Latin America and gives advice that is useful to anyone considering exhibiting and exporting to anywhere in the world and not just in this region.
She also explains that to do business in Latin America may not initially mean having to travel so far as buyers from this region regularly attend European and Asian trade shows. However, you do need to understand the cultural and laid back attitude when doing business in the region which having lived and worked in the UK (Skipton, North Yorks) for 13 years meant that she too had to initially readjust on her return to Uruguay.
Enjoy the show and don't forget to send in any Trade Show Troubles that you would like answering on future episodes.
Monday Dec 10, 2018
Monday Dec 10, 2018
We begin with a quick catch up on what we've been up to since the last episode which has been dominated with all things global including finding out more about the 2020 Dubai Expo which seamlessly leads on to our conversation with John Jenkinson from the Department for International Trade (DIT).
John explains the nuances required to navigate the export world while avoiding the pitfalls and exploiting the benefits international trade can offer and how the DIT can assist you on this journey. Enjoy the show!!
Enjoy the show and don't forget to subscribe to receive future episodes.
Monday Nov 26, 2018
Monday Nov 26, 2018
We're starting Episode 5 with some of the highlights that caught our eye at Food Matters Live and EMEX last week before we chat with Jonny Ross of Digital Marketing agency Fleek Marketing.
Johnny tells us why getting visitors engaged in your stand starts way before they hit the trade show floor, and gives you some tips on how to make it happen! Enjoy the show.
Tuesday Nov 13, 2018
Tuesday Nov 13, 2018
In Episode 4 we talk all things live and discuss how exhibitors can extend the reach of their exhibition investment through speaker sessions and live theatres with Food Waste Warrior / Man Rejuvenated Richard Fox.
And Foxy shares his experiences of blowing the power on James Martin's live cooking demo and introducing a well-known chef by the wrong name... and there's a subtle clap of thunder in the air!
Thanks for listening and please remember to subscribe to receive future podcasts from us.
Monday Oct 29, 2018
Monday Oct 29, 2018
In this episode you get two for one - the main event has Nichola interviewing Cathy Forsyth a highly experienced Events Ops Manager. As you will learn the key to a smooth show from both the H&S and show regulation aspect is communication, communication... communication!
But before Cathy we have an exhibitor on who shares his Trade Show Troubles with us and we offer some guidance to help him with future exhibitions.
Don't forget to subscribe to receive future podcasts so as not to miss out of further insight!
Monday Oct 15, 2018
Monday Oct 15, 2018
In our second instalment of The Exhibitionist Podcasts we interview Tim Christian from Project :: 4 an exhibition stand design and build agency. As well as looking at the current trends Tim explains some do's and don'ts as well as the importance of manning your stand with trained and well briefed staff which he points out is as important as getting the design and functionality of your stand nailed.
We also take a look at feedback from Episode 1 and what delegates on our last workshop wanted to hear about this week - in this case the topic was "to give, or not to give" freebies out at trade shows?
Remember if you have a trade show trouble or would like to share your experiences from either side of the exhibition fence then please do contact us and be part of the conversation via www.inspiringexhibitors.com
Once again thanks for listening and don't forget to subscribe to receive future episodes
Nichola and Steve
Friday Sep 28, 2018
Friday Sep 28, 2018
Welcome to our first episode... the one where we introduce ourselves & tell you a bit more about how we're hoping to inspire your trade show success over the coming shows. More importantly, we're chatting with Fresh Montgomary's MD Lori Hoinkes about how she thinks exhibitors can get more out of their events including I.F.E. & Speciality Fine Food Fair.
As this is our first episode we'd love to hear your feedback about what you want to hear in the future & how we can make the Podcasts more valuable for you. Don't forget to subscribe to receive future episodes full of insight.
Enjoy & thanks so much for tuning in!